Happy New Year, everyone! Every January 1st, millions of people make resolutions to achieve goals in the new year. But very few succeed. There are a lot of reasons for that, but you are the only one who can make sure “resolution inertia” doesn’t happen to you.

Here are a few things to think about as you plan your action steps to make 2008 your best year yet:

Your website - you do have one, don’t you? If you don’t, you are missing the most elementary step of your online marketing process. You may be listed on yours or your brokers website, but you really need to build your own prospect lists and feature your own listings if you want to be a top performer. We have packages to suit your needs whatever they might be. Call us at 859.854.3243 for a free consultation.

Your email list - It amazes me how this vital piece of the online marketing puzzle is often overlooked. If you have a website, you need to be collecting visitors information and using an automated system to stay in touch with them. In fact, building an email list is so important that you should consider building a website or a blog just to have a venue from which to collect the name and email address of visitors. Using the right software can make this a simple task.

A blog - If you want to improve your visibility in the search engines, there is no cheaper or easier way to do it than by blogging. If you post regularly (news about your area, new listings [hint: they don't even have to be your own], events of interest, tips and trick, etc.) you’ll find that the search engines pick up the post from your blog quickly. Blogging is easy and effective if you use the right software and hosting solution. Let us show you how.

We’ll be covering a lot more essentials in the weeks to come. Watch your email box for our Tip of the Week starting soon.

Visit us at OrangeCat.com or call us at 859.854.3243 and see what Open Source solutions can do for you.